Your Content Rules: Why Local Stories from You Will Always Get the Most Clicks

By Steve Holmes, Founder & Director, Feedsy.

If you’ve ever wondered what kind of content will get the most clicks, the answer is simple: your content.

That’s right. As much as I love the brilliant, ready-to-go articles provided by Feedsy, I can confidently say that stories written by you – the business owner or advice provider – will always outperform content from others when it comes to engagement and click-throughs.

Whether you’re sharing a client success story, your thoughts on market trends, or photos from your latest community event – people connect with your voice, your values, and your insights. It’s what builds trust. It’s what makes you relatable. It’s what makes people stop scrolling and click.

But I get it – you’re busy. Creating original content can feel like one more thing on an already full plate.

That’s where Feedsy + ChatGPT is the ultimate time-saving combo. With just a few minutes and a few clicks, you can turn your ideas into professional content that looks and feels 100% you.


Why Create Local Content?

Here’s what we’ve learned over more than a decade of helping financial professionals grow their brand:

Local content gets more clicks.
Your tone builds trust.
People want to hear from you, not just about markets.
Search engines love original content.

You don’t need to write a novel. Even 150–300 words can make an impact – especially if it comes with a personal insight or a local photo. Add a quote, an emoji, a quick video, or even a community update.

It doesn’t have to be perfect. It just has to be you.


How to Save Time Using ChatGPT and FeedsyCentre

Let me walk you through how easy it is to create your own post inside FeedsyCentre using ChatGPT and our platform.

Step 1: Get Inspired with ChatGPT

Head to ChatGPT and type something like:

“Write a 500-word blog post for my financial advice clients about why EOFY is a great time for a superannuation review.”

You’ll get an instant draft. Adjust the tone, tweak the examples, or ask for a rewrite if needed. ChatGPT can even match your writing style.

🧠 Tip: Add a quick personal intro or closing comment. For example:

“We’ve had a few clients asking this exact question – here’s what we’ve been sharing.”


Step 2: Publish in Your FeedsyCentre

Now that you’ve got your post ready, it’s time to publish it through Feedsy.

Just follow this guide:
👉 How to Add a New Story

It’s super simple:

  1. Log into FeedsyCentre

  2. Click Create Story

  3. Add your Title

  4. Paste in your Body Text from ChatGPT

  5. Add a photo if you’ve got one (highly recommended!)

  6. Hit Publish or Schedule for later

📸 Add photos or videos to make it stand out. A quick snap of your team, a graph, or a local event can make all the difference.


What You’ll Love About This Approach

It’s fast. A personalised story can be done in 10–15 minutes.

It’s smart. You’re combining AI writing with Feedsy’s publishing automation.

It’s yours. Your name, your brand, your audience.

It works. We’ve seen the data – custom posts get 2x–4x the clicks of syndicated ones.


A Powerful Combo: AI + Automation

By using ChatGPT for content creation and Feedsy for distribution, you have the best of both worlds – cutting-edge AI plus automated, beautifully branded delivery across your email, website, and socials.

Whether it’s a once-a-month update or a quick weekly insight, you’ll be creating a consistent and authentic presence that builds long-term trust with your clients.

So next time you’re thinking, “I should write something” – don’t overthink it. Use ChatGPT to get started. Use FeedsyCentre to share it. And know that your voice is exactly what your clients want to hear.


⚠️ A Quick Word on Privacy & Security When Using ChatGPT

ChatGPT is a powerful assistant, but it’s not a private storage tool. Here are 3 things you should never upload or include in your prompts:

  1. Client Identifiable Information
    Avoid including names, financial details, contact info, or anything that could identify your clients.

  2. Sensitive Business Data
    Don’t upload proprietary company data, internal reports, or confidential strategy documents.

  3. Passwords or Login Credentials
    Never input passwords, access tokens, or security details – even for “example purposes.”

💡 Think of ChatGPT as a helpful brainstorming partner, not a vault.

🧡 As always, we’re here to help. If you’d like a hand crafting your first post or learning how to use ChatGPT more effectively, reach out anytime.

Happy sharing,
Steve Holmes
Founder & Director, Feedsy

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