Email Marketing Benchmarks – insight #1

(Campaign Monitor)

 

It’s not hard to discover why that could be. By March 2020, COVID-19 had hit pretty much every region of the world and the extent of the outbreak began to make itself known.

Schools, governments, and businesses had to change plans and disseminate news more frequently.

And most of those organisations relied on email to send those notifications to keep their communities up to date.

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